The Ray-Ban Meta campaign encourages people to “live all in” by seeing the world in style with their latest smart glasses. By merging Meta’s social-first approach with Ray-Ban’s fashion-forward ethos, the campaign highlights how these stylish smart glasses can transform everyday moments into extraordinary experiences. This spring/summer launch runs globally across retail, out-of-home, digital out-of-home, paid social, online TV, audio, and web platforms.
Credits:
Creative Agency: SpecialGuest